Brand & logos

In 2015, fifteen years after launching, we rebranded to reflect the growth of services we offer and the broad community groups we interact with.

Many of our members and partners like to use our logos in their communications, promoting how they’re contributing to scholarly infrastructure. So we’ve put together these guidelines to make it easier. Thank you for following them.

Animation introducing our new brand

 

Brand guide


Feel free to download these brand guidelines as a pdf, last updated March 2016.

Logo use

For consistency we ask you to reference (not download) our logos, using the html snippets below. Please copy them exactly so that even if we update the logos again, you’ll automatically get the correct file.

We recommend .svg versions online at 200px wide for the sharpest display. Contact our outreach team if you’d like a version for printing or have any questions.

Referencing our logos

Crossref logo

<img src="https://assets.crossref.org/logo/crossref-logo-200.svg" width="200" height="130" alt="Crossref logo"/>

Crossref logo

<img src="https://assets.crossref.org/logo/crossref-logo-landscape-200.svg" width="200" height="68" alt="Crossref logo">

Crossref Content Registration logo

<img src="https://assets.crossref.org/logo/crossref-content-registration-logo-200.svg" width="200" height="110" alt="Crossref Content Registration logo">

Crossref Cited-by logo

<img src="https://assets.crossref.org/logo/crossref-cited-by-logo-200.svg" width="200" height="82" alt="Crossref Cited-by logo">

Crossref Metadata APIs logo

<img src="https://assets.crossref.org/logo/crossref-metadata-apis-200.svg" width="200" height="83" alt="Crossref Metadata APIs logo">

Crossref Metadata Search logo

<img src="https://assets.crossref.org/logo/crossref-metadata-search-logo-200.svg" width="200" height="106" alt="Crossref Metadata Search logo">

Crossref Similarity Check logo

<img src="https://assets.crossref.org/logo/crossref-similarity-check-logo-200.svg" width="200" height="98" alt="Crossref Similarity Check logo">

Crossref Funder Registry logo

<img src="https://assets.crossref.org/logo/crossref-funder-registry-logo-200.svg" width="200" height="112" alt="Crossref Funder Registry logo">

Crossref Event Data logo

<img src="https://assets.crossref.org/logo/crossref-event-data-logo-200.svg" width="200" height="83" alt="Crossref Event Data logo">

Metadata from Crossref logo

<img src="https://assets.crossref.org/logo/metadata-from-crossref-logo-200.svg" width="200" height="68" alt="Metadata from Crossref logo">

Last Updated: 2017 June 20 by Rosa Clark